init innovation in traffic systems SE

  • WKN: 575980
  • ISIN: DE0005759807
  • Land: Deutschland

Nachricht vom 23.07.2019 | 08:16

init innovation in traffic systems SE: BSAG expanding its sales channels with Abo-Online from HanseCom

DGAP-Media / 23.07.2019 / 08:16

Bremer Straßenbahn AG, the municipal public transport company in the city of Bremen, is making the Abo-Online solution from HanseCom available to its customers. BSAG is creating a virtual customer centre in which passengers can manage their annual season tickets ("JahresTickets") themselves in real time. In shifting the process of ordering and managing annual season tickets onto the internet, the transport company is optimising its in-house processes and at the same time making life more convenient for its customers.


Karlsruhe/Hamburg, Germany

Bremer Straßenbahn AG (BSAG) has launched HanseCom's Abo-Online season ticket solution under the "Meine BSAG" brand. With immediate effect, the application will enable customers to manage their annual season tickets conveniently online, 24 hours a day. As a result, the transport company will reduce both the number of customers and waiting times in its customer centre. Not only that, back-office workflows that take up a lot of time and resources will be eliminated, enabling the staff responsible to spend more time on customer service or other projects.

Abo-Online gives customers an easy way to create season ticket subscriptions, make changes to their payment and address details and, if required, amend their contracts either at home or on the move - and all in real time. An interactive plan of fares is provided to help customers choose the right ticket by highlighting the tariff zones they require. The application then identifies the right price category on the basis of the selection made.

HanseCom Abo-Online is seamlessly integrated into the PTnova customer management and distribution background system used by BSAG. Customer and product data are transferred between the systems in real time; no personal data are stored on the front end. The solution is optimised for mobile devices and has been aligned with BSAG's corporate design.

"By launching Abo-Online as our 'Meine BSAG' application, we are aiming to offer our customers a higher-quality service," comments Katrin Weingarten, centre head of sales and marketing at BSAG. "We want our customers to be able to buy and manage annual season tickets, change their address or select a new tariff zone at any time."

"We have enjoyed an open, constructive and productive working relationship with HanseCom for many years," Weingarten adds.

Alongside Abo-Online and PTnova from HanseCom, BSAG also uses other solutions provided by companies within the init Group for its ticketing system, including point of sale devices from INIT GmbH. In liaison with init, BSAG also joined forces with its partners VWG and BremerhavenBus to launch the BOB (Bequem ohne Bargeld or "conveniently cashless") offering, a cashless, account-based billing procedure that offers passengers a best price guarantee.

Bremer Straßenbahn AG carries around 105 million passengers each year. Eight tram lines and more than 40 bus routes cover the city of Bremen itself and the surrounding area within the federal state of Lower Saxony. Bremer Straßenbahn AG's network of routes encompasses a total of 620km - 505km in bus routes and 115km of tram lines. The company is constantly expanding its network, vehicles and organisation. To take one example, since December 2018 BSAG has gradually been integrating Google Pay, Apple Pay and the Sparkassen (savings banks) app as mobile payment methods at its ticket machines. E-tickets are available via the journey planner app.

About HanseCom

HanseCom, a company of the init group, develops software solutions for the public transportation sector. The company is an expert in the field of cross-regional, mobile ticketing, urban mobility platforms and customer management systems. With many years of experience in the industry, HanseCom supports more than 60 transport companies and associations in managing their sales processes and the sale of mobile tickets. HanseCom's product portfolio includes the PT customer management system and the national, mobile ticketing platform HandyTicket Deutschland, which has been successfully established on the market for more than ten years. HanseCom has its headquarters in Germany.

Person making the notification:
Simone Fritz
Investor Relations

End of Media Release

Issuer: init innovation in traffic systems SE
Key word(s): Information technology

23.07.2019 Dissemination of a Press Release, transmitted by DGAP - a service of EQS Group AG.
The issuer is solely responsible for the content of this announcement.

The DGAP Distribution Services include Regulatory Announcements, Financial/Corporate News and Press Releases.
Archive at

show this

Interview im Fokus

Mountain Alliance: „Großer Digitalisierungsschub“

Furioses Börsendebüt für den Datenbankspezialisten Exasol. Einer der Profiteure: Die Münchner Beteiligungsgesellschaft Mountain Alliance AG (MA, ISIN DE000A12UK08), die auch nach einem Teilexit noch rund 2% an Exasol hält. Aktuell notiert die MA-Aktie rund 30 % unter dem NAV. sprach mit MA-CEO Daniel Wild über die stärksten Digitalisierungstrends, die kritische Größe von 100 Mio. Euro Börsenwert, den neuen Investor und weitere Aktienkäufe.


Aves One AG: Kursziel 13,60 €

Die Aves One AG ist auch in der Corona-Krise als Bestandshalter von langlebigen Logistik-Assets mit langfristigen Mietverträgen gut aufgestellt. Das Unternehmen hat als Guidance einen Umsatz und ein EBITDA mindestens auf Vorjahresniveau verkündet. Unseres Erachtens sollte dies auch ohne Zukäufe gut machbar sein, da die im abgelaufenen Geschäftsjahr 2019 erworbenen Assets bereits zu einer höheren Umsatzbasis führen sollten. Auf Basis unseres DCF-Modells haben wir ein Kursziel in Höhe von 13,60 € ermittelt und vergeben ein KAUFEN-Rating.

News im Fokus

Vonovia SE: Vonovia veröffentlicht Nachhaltigkeitsbericht: Wohnungsunternehmen wird Vorreiter bei Erforschung effizienter Technologien (News mit Zusatzmaterial)

04. Juni 2020, 11:00

Aktuelle Research-Studie

Original-Research: B-A-L Germany Vz. (von Sphene Capital GmbH): Buy B-A-L Germany Vz.

04. Juni 2020