TOM TAILOR launches a new line of women's underwear and nightwear

PRESS RELEASE

TOM TAILOR launches a new line of women's underwear and nightwear

Hamburg, 3 January 2012 - The lifestyle company TOM TAILOR is set to introduce a new line of women's day and nightwear under the name of TOM TAILOR Bodywear in July 2012. The licence has been awarded to Atlas Design GmbH, a company specialising in fashion accessories and based in Düsseldorf. By extending the scope of the licence portfolio, TOM TAILOR is strengthening its brand range and increasing it to a total of 20 licence product groups.

The line of women's day and nightwear was developed in close cooperation with Atlas Design. The new line combines all TOM TAILOR brand values, which stand for casual and authentic attire. The TOM TAILOR Bodywear autumn/winter 2012 collection includes four underwear and eight nightwear ranges. In addition to these, there will also be a basic underwear and nightwear range in a casual feminine look. The new collection is marked by casual styles, comfort, subtle details and a hint of nostalgia. The day-wear patterns range from playful mille-fleur and checks to fine stripes on bras, shirts and underwear. The colours are primarily grey, blue and berry shades, which are complimented by pink.

TOM TAILOR Bodywear is scheduled to go on sale in January 2012. The autumn/winter collection is due to be delivered in three stages, starting in July 2012. Customers can purchase the new line of women's day and nightwear from retailers, our own retail stores and in the TOM TAILOR e-shop.

About TOM TAILOR

TOM TAILOR - Casual fashion for a casual life!

The TOM TAILOR Group is an international and vertically integrated lifestyle company. It offers stylish casual wear and accessories for men, women, teenagers and children in the medium price range. Since the Company's establishment in 1962 its authentic fashions have highlighted a positive and light-hearted attitude to life. Every year 12 collections are developed for each of the product lines TOM TAILOR Casual and TOM TAILOR Denim. The fashion sphere is completed by an extensive array of licences. The Group distributes its collections via the wholesale and retail segments. TOM TAILOR is a dynamic company that has been growing and expanding continuously for many years. At the end of September 2011, TOM TAILOR was represented in more than 35 countries by 221 dedicated stores, the TOM TAILOR e-shop, 155 franchise stores, 1,726 shop-in-shops, and over 6,000 multi-label points of sale. The TOM TAILOR Group generated sales of EUR 118.6 million in Q3 2011 (Q3 2010: EUR 101.5 million). The Company employs 1,468 people worldwide (as of 30.09.2011).

Press and investor contact

Dr Andrea Rolvering
Head of Investor Relations & Corporate Communications
TOM TAILOR Holding AG
Phone: +49 (0) 40 58956-429
Fax: +49 (0) 40 58956-498
Email: anr@tom-tailor.com

Erika Kirsten
Senior Specialist Corporate Communications
TOM TAILOR GmbH
Phone: +49 (0) 40 58956-420
Fax: +49 (0) 40 58956-498
Email: ek@tom-tailor.com

Further information can also be found at www.tom-tailor.com