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Nachricht vom 14.09.2017 | 07:00
Global Video Operators and Media Companies Advance OTT and Cloud Video with Cisco Infinite Video Platform
DGAP-News: Cisco / Key word(s): Miscellaneous
AMSTERDAM, THE NETHERLANDS -- (Marketwired) -- 09/14/17 -- IBC -
Cisco (NASDAQ: CSCO)
Video operators and media companies here at IBC this week are
focusing on changes in the market as more video is moving to IP and
mobile platforms. Creating engaging experiences subscribers will pay
for remains a challenge, as consumers have more choices to watch
content from more sources and devices.
Video -- especially Internet video -- continues to consume our
networks. The world will reach three trillion Internet video minutes
per month by 2021, meaning more streaming of TV apps and personal
live streaming on social networks.
This year at the show, Cisco is helping advance the industry toward
truly scalable video services delivered over IP from the cloud. Cisco
will be demonstrating how the Cisco(R) Infinite Video Platform helps
its customers bring premium video experiences with scale, simplicity,
and security, offering all the new features their subscribers want.
-- Better consumer experiences across devices: Cisco has aligned its
Infinite Video Platform with Adobe Experience Cloud to give service
providers and media companies worldwide the ability to unify their
video workflows and deliver a superior and consistent video playback
experience for live, linear, and on-demand video across screens.
Cisco, in partnership with Adobe Experience Cloud, gives service
providers and media companies a scalable monetization solution,
including integrated dynamic advertising insertion capabilities and
advanced operational and viewer analytics, to help extend reach and
-- IPTV migration: Cisco is working with partners such as Amino and
Zenterio to provide a migration solution for operators with legacy
IPTV architectures such as Mediaroom to adaptive bit rate (ABR) and
OTT video platforms suitable for scaling premium video services to
support next-generation experiences and set-top boxes.
-- Transition to IP: DTH operators such as Sky New Zealand are expanding
their current broadcast operation to IP. The Cisco Infinite Video
Platform enables them to change their market landscape with better
personalization, device reach, speed of innovation, and a
cost-effective and scalable operational model.
-- Cloud DVR momentum: Global video operators, including Televisa, NET
Brazil, and others, are utilizing the Cisco Infinite Video Platform to
help them deliver innovative video entertainment services, including
cloud DVR and other mobile-friendly services more quickly and more
-- Android TV(TM) platform: Cisco is collaborating with Google(TM)
to offer Android TV as the primary middleware solution powering the
Cisco Infinite Video Platform, supporting TV sets and set-top boxes,
with access to Android(TM) apps through Google's Play(TM)
'Our customers have big goals for streaming video, and Cisco's Infinite
Video Platform is the ticket to delivering better-than-broadcast IP
video experiences across any screen,' said Conrad Clemson, senior
vice president and general manager, Service Provider Platforms and
Applications, Cisco. 'Whether it is an online video network or the
world's most sophisticated media company, we are collaborating with
key partners such as Adobe to help our customers design what they
need to drive revenue. No one else can offer a video platform with
cloud recording and smart streaming technologies, digital ad
insertion, analytics, and storage along with migration support for
Mediaroom set-top boxes.'
'Streaming video accessible on any screen is the new normal and
growing fast in popularity in New Zealand,' said Julian Wheeler,
chief product & technology officer, Sky New Zealand. 'The Cisco
cloud-based video model, offering SaaS to combine broadcast and IP
technology functions, helps us simplify the transition to IP networks
and stay on track with our goals to offer our customers more ways to
access and view content across more devices.'
'NET continues to lead the evolution of video services in Brazil,'
said Marco Dyodi Takahashi, chief marketing officer, NET. 'Our
collaboration with Cisco will give us more agility, flexibility, and
security to deliver a high-quality multiscreen experience to our
'Every day we challenge ourselves to bring our customers an
outstanding experience across Izzi's product portfolio,' said Carlos
Eduardo Romero, senior technology director, Televisa. 'Our
determination to provide the best video product and services
motivates us to make things differently, ahead of our competition,
innovating in many ways. With this new vDCM headend we will be able
to address three key aspects: quality, based on a high-availability
solution combined with a best-in-class video image experience; speed,
by having an NFV concept headend and a very aggressive time to market
for launching new features; and efficiency, which combines
operational improvements and infrastructure cost savings.'
Cisco is building the simplified, automated, and virtualized network
platform of the future based on industry-leading software, systems,
silicon, and services. This enables service providers and media and
web companies worldwide to reduce costs, speed time to market, help
secure their networks, and sustain profitable growth.
-- About Cisco Infinite Video Platform
-- For Cisco news and activities at IBC, follow us on Twitter
@CiscoSPVideo #CiscoIBC and our SP 360 Blog
-- Follow us on our LinkedIn page
RSS Feed for Cisco: http://newsroom.cisco.com/rss-feeds
Cisco (NASDAQ: CSCO) is the worldwide technology leader that has been
making the Internet work since 1984. Our people, products, and
partners help society securely connect and seize tomorrow's digital
opportunity today. Discover more at newsroom.cisco.com and follow us
on Twitter at @Cisco.
Cisco and the Cisco logo are trademarks or registered trademarks of
Cisco and/or its affiliates in the U.S. and other countries. A
listing of Cisco's trademarks can be found at
www.cisco.com/go/trademarks. Third-party trademarks mentioned are the
property of their respective owners. The use of the word partner does
not imply a partnership relationship between Cisco and any other
|End of News||DGAP News Service|
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