CTS Eventim AG & Co. KGaA
CTS Eventim AG & Co. KGaA: CTS EVENTIM and Electronic Dance Music producer ALDA enter into joint venture in Germany
DGAP-News: CTS Eventim AG & Co. KGaA / Key word(s): Joint Venture PRESS RELEASE CTS EVENTIM and Electronic Dance Music producer ALDA enter into joint venture in Germany Focus on promoting Electronic Dance Music events in Germany / Joint Venture will launch shortly with a unique combination of assets to promote events in a growing genre Munich, 25. October 2016. CTS EVENTIM, Europe’s market leader in the ticketing field and one of the leading providers of live entertainment and ALDA, globally active producer and electronic music experience company have entered into a joint venture that will focus on promoting electronic music and DJ concepts in the German market, where ALDA has so far had no presence. EVENTIM’s Medusa Music Group GmbH (Bremen, 51%) and ALDA Events B.V. (Amsterdam, 49%) will hold the shares in the new company, which will have its headquarters in Hamburg and operate under the ALDA brand. “With this new joint venture we further strengthen our position in European Live Entertainment. Together with our partner ALDA and their extensive knowledge and international experience in the genre we will drive forward the growing genre of Electronic Dance Music in Germany”, says Klaus-Peter Schulenberg, CEO of CTS EVENTIM. Allan Hardenberg, CEO and founder of ALDA, who will also lead German operations: “We are really thrilled to start this new venture in Germany with a world leading entertainment company like CTS EVENTIM. The German market is growing and full of opportunities in the field of Electronic Dance Music. We’re planning some exciting new innovative events with CTS EVENTIM that are going to bring electronic dance music in Germany to a whole new level.” ALDA is a global producer, concept developer and promoter of electronic music and DJ concepts based in Amsterdam. Founded in 2007 by David Lewis and Allan Hardenberg, ALDA’s portfolio includes world tours for the top of the international DJ-scene including Hardwell and Armin van Buuren. ALDA also organizes popular events like “A Day at the Park”, “Electronic Family”, “A State of Trance”, “The Flying Dutch” and AMF, the largest festival of Amsterdam Dance Event. “Combining CTS EVENTIM’s experience and network in the German market with ALDA’s unrivalled approach of storytelling will allow us to connect DJs with their German fans in an unprecedented manner”, says Dr. Frithjof Pils, Director New Business of CTS EVENTIM and Managing Director of Medusa Music Group. About ALDA About CTS EVENTIM For further information:
2016-10-25 Dissemination of a Corporate News, transmitted by DGAP – a service of EQS Group AG. |
Language: | English | |
Company: | CTS Eventim AG & Co. KGaA | |
Rablstr. 26 | ||
81669 München | ||
Germany | ||
Phone: | 0421/ 3666-233 | |
Fax: | 0421/ 3666-290 | |
E-mail: | tatjana.wilhelm@eventim.de | |
Internet: | www.eventim.de | |
ISIN: | DE0005470306 | |
WKN: | 547030 | |
Indices: | MDAX | |
Listed: | Regulated Market in Frankfurt (Prime Standard); Regulated Unofficial Market in Berlin, Dusseldorf, Hamburg, Hanover, Munich, Stuttgart, Tradegate Exchange | |
End of News | DGAP News Service |